1. The High Stakes World of Complex Sales
2. Four Phases of the Prime Process
3. 1 - Discover the Prime Customer
4. 2 - Diagnose the Complex Problem
5. 3 - Design the Complex Solution
6. 4 - Deliver on the Prime Process
7. Leading the Complex Sales Organization
8. Turning Organizational Strategy into Sales Results
9. 0 - Author Bio
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Mastering the Complex Sale - Jeff Thull (2003)
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