The Art of War
The Art of War - Sun Tzu
The oldest military treatise in the world is still astonishingly relevant today. Hidden within its clear descriptions of armed strategy are lessons that can be applied to any area of life. Sun Tzu wrote that the key to success is not in fighting but in acquiring an advantage over one's opponents, be it through resourcefulness, cunning, flexibility, integrity, secrecy, positioning, surprise, or deception. Since his time, millions have successfully applied Sun Tzu's ideas to their own lives. It's even been reported that this book is mandatory reading in many boardrooms, military academies, professional locker rooms, and CIA training facilities.
What it teaches us: Sun Tzu said the most important factor to consider is the cost of competition. Rather than building large armies and engaging in direct, long battles, one should keep their investments small and their contests quick. Furthermore, the best way to defeat a competitor is not to attack him, but rather to focus on an area that he must defend.
Quote: "Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength."